CMA Stories

Children’s Museum of the Arts Welcomes Two New Board Members

Children’s Museum of the Arts is pleased to announce the addition of Fredrica Ford and Lisa Schiff to the Museum’s Board of Directors. They join a distinguished group of trustees who has successfully guided the museum through the challenges of 2020, while providing vital support for the museum’s exciting future initiatives, such as the recently launched Vision Fund and Look Make Showa weekly children’s interactive, online variety show launching in 2021.

“We’re thrilled to welcome Fredrica and Lisa to the Board of Directors of Children’s Museum of the Arts,” said William Floyd, President of CMA’s Board of Directors. “As we look forward to 2021, they will add valuable insight and guidance that will allow CMA to continue its mission of celebrating and uplifting creativity in children of all ages.”

About Frederica Ford

Fredrica (Freddi) Ford is a lifelong art advocate and educator. She worked during high school in Chappaqua, NY and during college at Cornell University as a camp art teacher, and went on to receive an M.Ed from New York University. She taught for 14 years to hundreds of young artists at P.S. 11 (pre-K through grade 5) in Manhattan and added hours for 7 years at Winston Prep School (grades 6-12) nearby. Working with children ages 4 through 19, even at the most challenging moments, was fulfilling, joyful, and a privilege. After her second son fought and beat childhood cancer, Freddi left formal teaching for full-time parenting. She also joined the board of Hope and Heroes, the main funder of Columbia University Medical Center’s pediatric cancer unit, and has worked enthusiastically with them on fundraising and community service. Now, as the proud mother of four children ages 14, 13, 10 and 5, Freddi stays busy with active and avid involvement in her children’s schools, projects, problems, and creative minds.

About Lisa Schiff

One of the leading and internationally recognized art advisors, Lisa Schiff has over a decade of experience building private collections and foundations. As the founder and Principal of SFA Art Advisory, she has offices in New York, Los Angeles, and London. 

Lisa is ABD on her PhD in Art History from the Graduate Center, CUNY. She holds an MA in Art History from the University of Miami, Florida, and a BA in Art History and French from the University of Michigan, Ann Arbor. She attended Columbia University’s Reid Hall in Paris where she wrote her senior thesis and completed one year of Law School at the Faculte de Droit de Montpellier. Additionally, she has taught as an adjunct professor of art history, lectures continually, and is regularly sought out for her opinion in the press. Lisa has also curated exhibitions, has mounted four benefit auctions for the Leonardo DiCaprio Foundation, and consults on visual culture for various foundations. She collaborated with Economic Theorist Jeremy Rifkin on an exhibition called Open Source: Art at the Eclipse of Capitalism and is planning another based on his theories of Empathy. Lisa has produced special projects for artists such as Alex Israel and Doug Aitken and launched the Art & Environment series for the Leonardo DiCaprio Foundation. 

Lisa co-founded VIA Art, a non-profit organization dedicated to supporting artistic production, thought leadership, and public engagement. She currently sits on the Board of Directors of the Swiss Institute, SculptureCenter, and Performa. She is also a member of the Women’s Council at DIA and the Makers Council at The Shed. In 2019, Lisa and the SFA Team launched One All Every (One Planet, All Beings, Every Choice), collaborating with artists and designers to produce sustainable products in partnership with various philanthropic and environmental foundations.

About Children’s Museum of the Arts

Founded in Lower Manhattan in 1988, Children’s Museum of the Arts’ unique curatorial program introduces children and families to world-class contemporary art exhibitions and art-making workshops taught by professional artists. CMA offers an expansive selection of online programming for children and families, which allows the museum to serve its community in New York City, as well as a broader audience of children from around the world. CMA’s programming consists of four distinct initiatives: thematic exhibitions of artwork by contemporary artists; on-site public programming, studio workshops, and art classes taught by professional working artists; school and community outreach programs that provide free art education to underserved children throughout New York City; and a permanent collection of over 2,000 pieces of children’s art from around the world.

At Children’s Museum of the Arts, the central Cynthia C. Wainwright Gallery displays a rotating series of contemporary artwork, while CMA’s dual-level Bridge hosts a rotating series of interactive site-specific installations that are thematically linked to the main exhibition. CMA has exhibited artwork by emerging and established artists from New York City and around the world, including Ian Berry, Rammellzee, Misaki Kawai, Rico Gatson, and Guerilla Girls.

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